Charlotte Realtor Turns to Flat Fee Listings to Stay Afloat

I hear about an agent leaving the real estate industry every day. “I just can’t keep busy enough to pay the bills”

I start every year off about $4,000 in debit. Yep that’s minimal expenses to keep my business running. There are other agents that have a higher bill than that because they do a lot of self promoting and have to pay for the items that I can do on my own for next to nothing. Flyer design, printing and reproduction, home measuring, web site maintenance and photograph, power point & virtual tour creation and editing just to mention a few. I offer these services to my fellow agents at a cost MUCH lower than anyone I have ever come across. Why? Because I do it in my spare time…I have a lot of it as of late and help other agents save a penny or two. Sounds like I would be doing pretty well huh? Not really….

I am unlike any other agent I have ever had the pleasure of running into. I am passive. meaning I’m not going to knock on a FSBO’s door at dinner time to solicit their listing. I HATE people doing that to me and therefore won’t do it to someone else. That has cost me thousands of dollars I’m sure, and you are probably nodding your head in agreement. But thats the way I am. I prefer to work with buyers. They are fun, outgoing, optimistic and enjoy the fact that I go out of my way to ensure the home they want to purchase is the ideal home for them.

So if I’m so great at working with buyers and I have so many other “alternative income sources” why am I blogging about Flat Fee Listings? Well…. aside from it being another source of income it’s also passive. I can advertise to FSBO’s and know I won’t be welcomed with an I’m not interested in listing with a broker” reaction from them.

I built an extension off my personal website and created an LLC just for this. Summerfield Real Estate, LLC the site is Http://www.Summerfield-RealEstate.com/FlatFee.htm I also have a fan page on Facebook called Summerfield Real Estate. Here’s the link to the site. I have a Radio show dedicated to Flat Fee Listings on Blog Talk Radio. The site is http://www.BlogTalkRadio.com/SummerfieldRE. I’m just getting the hang of blogging live. I normally don’t talk to myself, but the content is there. (smile) I just have to work on the delivery.

So this is what I do. I Blog on multiple platforms, I Tweet, I Facebook and I try to get in front of as many FSBO’s as possible. THat’s how THIS Realtor refuses to give up and is keeping her head just above water .